BG Connect Email
BG Connect is an effective way for customers to stay connected to Bartle & Gibson and our suppliers.
Customers choose which categories to subscribe to, and receive relevant content related to their industry and region right to their inbox each month.
Each month the BG Connect email is updated with new product information from our manufacturer partners. By participating in our BG Connect Packages you are given the opportunity to feature a product one month, as well as announce new products, new lines and product changes to all of our subscribers.
Each section of the BG Connect email are separated by supplier advertisements that are randomized and evenly distributed to Bartle & Gibson’s appropriate plumbing and electrical customer groups. Email ads will link directly to the BG eCommerce website.
Sections of BG Connect Email
The 6 sections of BG Connect that are available for customers to subscribe to, which include an ad:
- Monthly Deals
- Events
- Manufacturer Pricing
- News
- Featured Products
- Product Announcements
Content Segmented Per Customer Industry
Plumbing/Heating
Electrical
Sections of BG Connect Email
Monthly Deals
Offers you won’t find anywhere else
Events
Upcoming industry events, seminars, BBQs & trade shows
Manufacturer Pricing
Updates to pricing from our manufacturers
News
What’s happening in your industry
Featured Products
Products we think you should take note of
Product Announcements
New items in the industry
5 Product Announcement section of BG Connect, which includes new and updated products in the plumbing & heating or electrical industry
Sections of BG Connect Email (GET TABS TO MATCH SECTION BELOW)
- Monthly Deals
- Events
- Manufacturer Pricing
- News
- Featured Products
- Product Announcements
-
Monthly Deals

Monthly DealsOffers you won't find anywhere else
Each month we offer special pricing on a number of products to our customers as our Monthly Deals.
Our Monthly Deals allows us to introduce new products, increase awareness to existing products and promote brands in specific regions or throughout all 31 branch locations.
If you would like us to promote your products in our Monthly Deals please reach out to a Bartle & Gibson Sales Manager. A special purchase order may be required in advance of the promotion.
Monthly Deal products are advertised by:
- section in BG Connect email
- poster displayed in all branches
- flyer downloadable from our website
- ad on media screens in all branches
- merchandising space in sales areas
- shoppable section on new eCommerce website hompage
-
Events
EventsUpcoming industry events, seminars, BBQs & trade shows
We not only advertise Bartle & Gibson's branch events, but also other industry events that our customers may be interested in attending.
If your representative is hosting any training sessions or webinars, let us know and we can advertise them to Bartle & Gibson's customer contacts.
-
Manufacturer Pricing

Manufacturer PricingUpdates to pricing from our manufacturers
A product announcement includes a small photo of the product with approximately 45 words introducing the product.
Share new products to content@bartlegibson.com in order for your product to be considered.
Product Announcements are advertised by:
- section in BG Connect email
- blog post on Bartle & Gibson’s website
- link to blog post is shared to Bartle & Gibson’s social media accounts
-
News

NewsWhat's happening in your industry
A product announcement includes a small photo of the product with approximately 45 words introducing the product.
Share new products to content@bartlegibson.com in order for your product to be considered.
Product Announcements are advertised by:
- section in BG Connect email
- blog post on Bartle & Gibson’s website
- link to blog post is shared to Bartle & Gibson’s social media accounts
-
Featured Products

Featured ProductsProducts we think customer should be made aware of
A featured product includes a larger photo space with approximately 100 words for product descriptions and features.
Send products to content@bartlegibson.com in order for your product to be considered.
Featured Products are advertised by:
- section in BG Connect email
- ad on media screens in all branches
- merchandising space in slaes areas
- shoppable section on new eCommerce website hompage
-
Product Announcements

Product AnnouncementsNew or updated products in the industry
A product announcement includes a small photo of the product with approximately 45 words introducing the product.
Share new products to content@bartlegibson.com in order for your product to be considered.
Product Announcements are advertised by:
- section in BG Connect email
- blog post on Bartle & Gibson’s website
- link to blog post is shared to Bartle & Gibson’s social media accounts
Sections of BG Connect Email

Monthly Deals
Offers you won't find anywhere else
Each month we offer special pricing on a number of products to our customers as our Monthly Deals.
Our Monthly Deals allows us to introduce new products, increase awareness to existing products and promote brands in specific regions or throughout all 31 branch locations.
If you would like us to promote your products in our Monthly Deals please reach out to a Bartle & Gibson Sales Manager. A special purchase order may be required in advance of the promotion.
Monthly Deal products are advertised by:
- section in BG Connect email
- poster displayed in all branches
- flyer downloadable from our website
- ad on media screens in all branches
- merchandising space in sales areas
- shoppable section on new eCommerce website hompage
Events
Upcoming industry events, seminars, BBQs & trade shows
We not only advertise Bartle & Gibson's branch events, but also other industry events that our customers may be interested in attending.
If your representative is hosting any training sessions or webinars, let us know and we can advertise them to Bartle & Gibson's customer contacts.

Featured Products
Products we think customer should be made aware of
A featured product includes a larger photo space with approximately 100 words for product descriptions and features.
Send products to content@bartlegibson.com in order for your product to be considered.
Featured Products are advertised by:
- section in BG Connect email
- ad on media screens in all branches
- merchandising space in slaes areas
- shoppable section on new eCommerce website hompage

Product Announcements
New or updated products in the industry
A product announcement includes a small photo of the product with approximately 45 words introducing the product.
Share new products to content@bartlegibson.com in order for your product to be considered.
Product Announcements are advertised by:
- section in BG Connect email
- blog post on Bartle & Gibson’s website
- link to blog post is shared to Bartle & Gibson’s social media accounts
Email Advertising Details
Ad Type
Static image or short animated GIF
Design services available for an additional cost.
Target Audience
To reach the right customers the email subscribers are active account customers of Bartle & Gibson.
Distribution
BG Connect is emailed the first week of each month to 5 different regions, broken down by branch and industry.
Ad Links
Ads appearing in BG Connect will link to either a product description page or the manufacturer landing page on the new BG eCommerce website.
Artwork Specifications
Dimensions
Width: 400px, Height: 103px
Export Settings
File Type: GIF (static or animated)
File Size: Maximum 100 KB
Colours: RBG
Resolution: At least 72dpi
SINGLE DIGITAL ADVERTISEMENT
$650 $750 +GST/12 MONTHS
-
Single digital email advertisement is included in the BG Connect Base, Plus & Pro Packages.
ADDITIONAL DIGITAL ADVERTISEMENT
+$750 +GST/12 MONTHS
-
To advertise a second brand an additional digital email ad is to be booked as an upgrade to the BG Connect Base, Plus & Pro Packages.

